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1.

Green Printing Set to Dominate the China Market

20 Sept 2017

Printers and copiers are essential equipment for homes as well as offices. Green printing is becoming the underlying trend in the mainland printer market as people have growing awareness of environmen...Read More

2.

Huge Market Potential for Air Purifiers in China

13 Sept 2017

In view of serious smog problems, China is paying increasing attention to air quality. Xiang Yong, a Sales Engineer with AAVI China, believes that as people have higher awareness of environmental prot...Read More

3.

China’s Baby Products: How Franchising Enabled One Shanghai Company to Develop Private Brands

6 Sept 2017

Shanghai-based Yunyinglian operates more than 3,000 Alaxiaoyou mother-and-baby franchised stores. It has also developed a number of private labels for assorted mother and baby products. In 2017, it op...Read More

4.

China’s Baby Products: How M-commerce is Driving Change in the Childrenswear Retail Market

30 Aug 2017

In 2016, mainland retail and logistics giant Bailian Group launched iBailian, an omni-channel e-commerce platform. In addition, it also tapped into the mobile commerce (m-commerce) channel with mobile...Read More

5.

China’s Middle-Class Consumers: 2017 Survey Summary and Recommendations podcast

23 Aug 2017

This survey tries to track and understand the preferences and spending patterns of China’s middle-class consumers. It also explores the impact China’s 13th Five-Year Plan is having on middle-class con...Read More

6.

China’s Middle-Class Consumers: Attitudes towards Green Consumption podcast

16 Aug 2017

In a survey conducted by the HKTDC, 71% of china’s middle-class had been spending more on green products in the past year. While 73% of the respondents claimed that their greater expenditure on green ...Read More

7.

China’s Middle-Class Consumers: Lifestyle and Spending Patterns of Post-80s Generation podcast

11 Aug 2017

According to HKTDC survey, the post-80s generation in China is more confident and optimistic about their future income and spending than older generations. They buy high-tech and new investment produc...Read More

8.

China’s Middle-Class Consumers: Online Shopping Habits podcast

2 Aug 2017

HKTDC survey shows that Chinese middle class consumers shop online about 5.25 times a month on average. Smartphone apps are used to place orders online much more than computer browsers. 53% of the res...Read More

9.

China’s Middle-Class Consumers: Attitudes towards Service Consumption podcast

26 July 2017

According to HKTDC survey, consumption of leisure, entertainment and sports services by middle-class consumers in China grew rapidly. Meanwhile, demand for training in lifestyle interest pursuits and ...Read More

10.

China’s Middle-Class Consumers: Preferences and Spending Trends podcast

18 July 2017

According to HKTDC survey, 81% of the mainland middle-class consumers expect their income to continue to increase in the coming two to three years. Taking regular exercise and eating western food have...Read More

11.

Marketing Maternity and Baby Goods on WeChat

12 July 2017

Recently, many e-commerce businesses have been actively developing mobile marketing apps. Gloctech Pty Ltd. has established Ma Ma Lian Meng and Oct Momy on WeChat to sell goods and to target different...Read More

12.

Characteristics of the Children’s Goods Market in Western China

5 July 2017

Sichuan Rong Sheng Da Business is a provincial-level agent in the Sichuan-Tibet-Chongqing region. The company currently sells more than 80 medium-to-high-end baby and children’s goods brands. Besides ...Read More

13.

China’s Baby Products: Using Brand Strategy to Target Different Segments of the Childrenswear Market

27 June 2017

As average personal spending levels have gone up in China, there has been a corresponding demand from parents for a more diverse and high-quality choice of clothing for their children. In this intervi...Read More

14.

China’s Baby Products: How Innovation Saw One Hong Kong Company Master the Mainland Market

14 June 2017

In its early years, Fu Hong kidsme Ltd of Hong Kong carried out production in the Chinese mainland for a number of international brands on an OEM and ODM basis. The company then moved gradually into t...Read More

15.

Running a Dedicated E-commerce Platform for Mainland Mothers

20 Dec 2016

BeiBei (beibei.com) positions itself as an e-commerce platform dedicated to the needs of mothers. Apart from selling mother-and-baby products, BeiBei has set up a cross-border e-commerce channel, glob...Read More

16.

CTFHOKO: Hong Kong-style Shopping Experience in Qianhai

13 Dec 2016

E-commerce and the demand for imported consumer products in China have grown rapidly in recent years. Located at Shenzhen’s Qianhai, Chow Tai Fook Global Goods Shopping Centre (CTFHOKO) offers mainlan...Read More

17.

China’s Watch Shoppers: Brand Awareness and Price Premiums

4 Oct 2016

Middle-class consumers in China have an acute awareness about the value of watches and acceptable price levels for timepieces of different grades and they have a positive impression of Hong Kong brand...Read More

18.

China’s Watch Shoppers: Shopping Channels and Market Awareness podcast

27 Sept 2016

According to the latest HKTDC survey, traditional “shopping centres/malls/name-brand stores in department stores” are the most common channels through which mainland middle-class consumers obtain info...Read More

19.

China’s Watch Shoppers: Consumer Behaviour podcast

20 Sept 2016

According to the latest HKTDC survey, mainland middle-class consumers have three watches on average. They would “wear different types of watches for different occasions”. Both casual/fashion watches a...Read More

20.

China’s Watch Shoppers: Consumer Attitudes and Beliefs

14 Sept 2016

According to the findings of a consumer survey conducted by HKTDC Research, middle-class consumers in China wear watches mainly to show off their personal style. The majority of respondents indicate t...Read More

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