About HKTDC | Media Room | Contact HKTDC | Wish List Wish List () | My HKTDC |
繁體 简体

1.

China’s Middle-Class Consumers: Preferences and Spending Trends

18 July 2017

According to HKTDC survey, 81% of the mainland middle-class consumers expect their income to continue to increase in the coming two to three years. Taking regular exercise and eating western food have...Read More

2.

Marketing Maternity and Baby Goods on WeChat

12 July 2017

Recently, many e-commerce businesses have been actively developing mobile marketing apps. Gloctech Pty Ltd. has established Ma Ma Lian Meng and Oct Momy on WeChat to sell goods and to target different...Read More

3.

Characteristics of the Children’s Goods Market in Western China

5 July 2017

Sichuan Rong Sheng Da Business is a provincial-level agent in the Sichuan-Tibet-Chongqing region. The company currently sells more than 80 medium-to-high-end baby and children’s goods brands. Besides ...Read More

4.

China’s Baby Products: Using Brand Strategy to Target Different Segments of the Childrenswear Market

27 June 2017

As average personal spending levels have gone up in China, there has been a corresponding demand from parents for a more diverse and high-quality choice of clothing for their children. In this intervi...Read More

5.

China’s Baby Products: How Innovation Saw One Hong Kong Company Master the Mainland Market

14 June 2017

In its early years, Fu Hong kidsme Ltd of Hong Kong carried out production in the Chinese mainland for a number of international brands on an OEM and ODM basis. The company then moved gradually into t...Read More

6.

Running a Dedicated E-commerce Platform for Mainland Mothers

20 Dec 2016

BeiBei (beibei.com) positions itself as an e-commerce platform dedicated to the needs of mothers. Apart from selling mother-and-baby products, BeiBei has set up a cross-border e-commerce channel, glob...Read More

7.

CTFHOKO: Hong Kong-style Shopping Experience in Qianhai

13 Dec 2016

E-commerce and the demand for imported consumer products in China have grown rapidly in recent years. Located at Shenzhen’s Qianhai, Chow Tai Fook Global Goods Shopping Centre (CTFHOKO) offers mainlan...Read More

8.

China’s Watch Shoppers: Brand Awareness and Price Premiums

4 Oct 2016

Middle-class consumers in China have an acute awareness about the value of watches and acceptable price levels for timepieces of different grades and they have a positive impression of Hong Kong brand...Read More

9.

China’s Watch Shoppers: Shopping Channels and Market Awareness podcast

27 Sept 2016

According to the latest HKTDC survey, traditional “shopping centres/malls/name-brand stores in department stores” are the most common channels through which mainland middle-class consumers obtain info...Read More

10.

China’s Watch Shoppers: Consumer Behaviour podcast

20 Sept 2016

According to the latest HKTDC survey, mainland middle-class consumers have three watches on average. They would “wear different types of watches for different occasions”. Both casual/fashion watches a...Read More

11.

China’s Watch Shoppers: Consumer Attitudes and Beliefs

14 Sept 2016

According to the findings of a consumer survey conducted by HKTDC Research, middle-class consumers in China wear watches mainly to show off their personal style. The majority of respondents indicate t...Read More

12.

China’s Watch Shoppers (Summary)

13 Sept 2016

China’s middle-class consumers’ considerations for buying a watch have already shifted from durability and price in the past to fashionable design and style. HKTDC Research conducted a survey of watch...Read More

13.

E-Commerce: The Digital Route to Mainland Watch Sales

9 Sept 2016

Following the rapid expansion of the internet in China, the e-commerce platform will see great potential as a new channel for the marketing of watches. According to Wanbiao CEO Xiao, for imported watc...Read More

14.

O2O in the Mainland Watch Market: A Hong Kong Success Story

6 Sept 2016

The Renley Group was established in 1983 as an OEM producing 4,000 watches a month. Today, the group has production facilities in Hong Kong, the Chinese mainland and Switzerland and is involved in var...Read More

15.

Cross-border E-commerce: The Shop-in-Shop Experience of One Mainland Supermarket (Interview with Vanguard)

30 Aug 2016

Focusing on cross-border shopping, China Resources Vanguard’s flagship online shopping mall, ewj.com, takes traditional supermarket retailing towards the era of cross-border e-commerce. Michael Li, Sh...Read More

16.

Cross-border E-commerce: The Mainland Department Store that Became an Importer (Interview with Grandbuy)

23 Aug 2016

Grandbuy’s high trustworthiness and large mid- to upmarket clientele have helped its e-commerce branch GBHui.com (GBHui) expand into the cross-border e-commerce importing business. The General Manager...Read More

17.

Travelnomall: The Online Hong Kong Shopping Experience

22 July 2016

Launched by Hang Fung (Hong Kong) e-Commerce Ltd, Travelnomall pitches itself as a "Hong Kong-invested Hong Kong goods centre, operated by Hong Kong people”. Travelnomall has obtained certification fr...Read More

18.

China’s Skincare and Cosmetics Distribution Channels: Characteristics of Male Consumers podcast

29 April 2016

HKTDC Research conducted a series of company visits, consumer focus group discussions and an online questionnaire to get a good understanding of China’s skincare and cosmetics products market. The sur...Read More

19.

China’s Skincare and Cosmetics Distribution Channels: Characteristics of Female Consumers podcast

22 April 2016

HKTDC Research conducted a series of company visits, consumer focus group discussions and an online questionnaire survey between October and December 2015. The survey found that traditional TV commerc...Read More

20.

Cosmetics Products in China: Characteristics of Male Consumers

14 April 2016

HKTDC Research conducted a series of company visits, consumer focus group discussions and an online questionnaire to get a good understanding of China’s skincare and cosmetics products market. The sur...Read More

Page Of 7
Go
1 | 2 | 3 | 4 | 5 Next